Peter has more than 20 years’ experience leading global teams and has lived and worked extensively across Europe, Asia, Australia and the Americas. He has a deep knowledge of building value and creating sustainable relationships across all continents with a focus on customer value, agility and simplicity. We ask him about his views on leadership in a multicultural environment.


  1. What are you most proud of professionally?

Throughout my career, I’ve taken care to challenge and develop people to achieve more than they thought possible. I get great satisfaction from watching people grow professionally, and investment in individuals also enables sustainability within teams.

  1. In today’s VUCA world, what do you see as the biggest challenge for leaders?

The ability to innovate and invent in a constantly changing world requires adaptability to both short and longer term strategies. Agility is increasingly important for business success but it can be difficult for large organisations to undertake the internal change or reset necessary to enable it.

  1. How important is it to be empathetic as a leader?

With an increasingly diverse workplace, it is so important to understand people’s background and experience in order to embrace why they think and operate the way they do. This enables a far richer conversation which encourages motivation, loyalty and personal satisfaction.

  1. How do you continue learning when you’re ‘top of the pile’?

Leaders are never done learning. It can be challenging to find time to stretch yourself in new fields, however. I personally try to block out x2 hours a week to learn a new industry trend, and I actively look to learn every day from my colleagues and business partners.

  1. What are the 3 most important things (values or behaviours) you look for when hiring? And why?

Hiring the best talent is vital, but ensuring they are the right cultural fit (this includes diversity, company culture), team suitability – ensuring they are not the same as existing team members but will challenge me and others in the team – have customer dedication, and a passion to succeed. I am a firm believer in looking to create and develop the best team globally within a given marketplace.

  1. What is more important – acquiring talent or retaining talent?

Retaining and developing staff is vital to business success. Internal talent is a company’s biggest strength, and harnessing and developing it is key to growth.

  1. What advice would you share with your 18 year old self?

That’s a really hard question  – I am not sure the 18 yr old me, would have been overly interested in advice. I think, always test and push your limits in everything you do each day.

  1. What do you believe will be the biggest disruptor to the world of work in the next 5 years?

The forecast explosion of IOT devices that 5G will enable will fundamentally change the way we live and work. Combining this with AI and big data will, I believe, will see a real shift in many of ways of working we currently see today.